Stu began in Fall 2023 when co-founder Jarom Pratt pitched the idea in an Entrepreneurship course at BYU Marriott. What started as a class project turned into a mission: make academic planning effortless and truly student-centered, while empowering advisors and administrators. Over time, early prototypes, 70+ advisor interviews across 42 institutions, and hundreds of student surveys shaped the first Stu MVP: automated graduation mapping and a smarter semester scheduler that integrates with the systems schools already use.
Classroom to concept at BYU Marriott
Discovery sprints, advisor interviews, student surveys
MVP demos, pilots, and integrations with existing SIS/LMS stacks
To automate the scheduling and planning process for self-sufficient students, allowing them more time to focus on their studies, reduce frustration, and create plans and schedules with pinpoint accuracy.
For STU to empower Academic Advisors by giving them more time to spend with students who are truly struggling. STU suggests when a student needs additional counsel from an academic advisor and gives specific instructions and contact information, empowering students and academic advisors to spend their time more effectively.
Seamless, direct integration with any institution's existing scheduling software. This will drive down adoption costs.
Create personalized, adaptable degree maps and schedules in minutes, not hours.
Spend less time on mechanics; spend more time on the students who need you most.
Forecast class demand, improve retention, and protect & grow tuition revenue with clearer planning signals.
stu. delivers the capabilities of enterprise planning tools at a fraction of the price — with faster implementation and integrations-first design. Schools get measurable outcomes in student satisfaction, advisor capacity, and enrollment efficiency.
Co-founder & CEO
Jarom started Stu with a team of BYU students in 2023 at the BYU Marriott School of Business. He leads product direction and go-to-market, working closely with advisors and administrators to translate real-world workflows into simple, scalable software.
LinkedInCo-founder & Product
Vin focuses on product research and experience design. He has led advisor interviews, student studies, and MVP specs — shaping Stu's automation around the realities of campus systems and student behavior.
LinkedInWe're currently part of the Sandbox SB05 cohort, building Stu full-time.
We're inviting a small group of universities and colleges to join as Design Partners. In exchange for preferred pricing in perpetuity, partners let us integrate with their systems and use anonymized operational data and workflows to refine our models.
If you're interested in piloting Stu at your institution, we'd love to talk.